In the following, the steps for setting up the custom track domain are described.

  1. First, it is necessary to contact your responsible Webtrekk consultant, who will agree with you on the following data and information required for the installation:

    DataDescription
    Custom track domain for a single track domain

    The name of your track domain should base on the name of the website domain.

    Example
    Website domain name: exampleshop.com

    A possible/ recommended custom track domain name: data.exampleshop.com or image.exampleshop.com

    Please note that the Webtrekk system administrator must confirm that the desired custom track domain is unique, i.e., not already assigned elsewhere.

    Custom track domain for multiple track domains

    Enables cross-domain tracking of website visitors. The name of your custom track domain should base on the domain with the most traffic, i.e., the most visitors.

    Example
    Website domain names:
    exampleshop.com for pixel tracking (100.000 visitors/ month)
    exampleshop.com for Webtrekk Marketing Automation
    exampleshop.de (80.000 visitors/ month)
    exampleshop.fr (80.000 visitors/ month)


    A possible/ recommended custom track domain name: data.exampleshop.com or image.exampleshop.com

    Please note that the Webtrekk system administrator must confirm that the desired custom track domain is unique, i.e., not already assigned elsewhere. Furthermore, Webtrekk does not accept any wildcard certificates for data protection reasons. If you have any questions, please contact the Webtrekk Support Team (support@webtrekk.com).


    Information for CSRInformation that is necessary to create a CSR (Certificate Signing Request) by Webtrekk:
    • key length ( minimum 2048 bit, default and recommended by Webtrekk is 4096 bit)
    • country code (for example, DE, FR)
    • region (if applicable; Bundesland is required for Germany)
    • city
    • name of the responsible person in your company
    • your company name
    • department in your company (optional)
    • website domain name(s)
    • email address of the domain owner
    • postal address of the domain owner


  2. Webtrekk will then send you the following information:

    • confirmed custom track domain name
    • CSR

    If you want to create the CSR and further certificates by yourself, please encrypt it strongly and send it to your contact person at Webtrekk. For security reasons, the responsible consultant is allowed to only tell you the password via phone.

  3. If your pages use HTTPS, an SSL certificate is mandatory. You must provide this certificate to Webtrekk.

    Webtrekk recommends that you use a multi-domain certificate, even if you initially start with a single webpage domain, but plan to add more webpages in the future.

    Why a multi-domain certificate?

    The reason is that it often happens that over time customers need a tracking domain for other domains (new websites, more country pages, etc.) or other Webtrekk products such as marketing automation. In these cases, already existing multi-domain certificates can be used, which reduces the effort for the customer.


    In addition, the certificate should be valid for at least 2 years.

    Why a validity of two years?

    The purchase of a certificate for two years is cheaper for the customer per year than for a term of one year. Also, the cost is lower than if a valid certificate has to be renewed or purchased and installed annually. The validity of two years also reduces the risk of loss of tracked data in case of an invalid (expired/ not renewed) certificate.


  4. Webtrekk installs the certificate.

  5. Webtrekk sends you the CNAME and informs you about the next steps.

  6. Now you have to register this CNAME for your track domain with your DNS service provider.

  7. Finally, update your pixel. You can find the description in the next chapter.